This Article Is Most Definitely How Not To Market Yourself

So, I’ve been asking how to market myself. At this particular moment, with the national crisis and all, I really have nothing else to do. Plus, I’ve been tempted to do this for a long time. Sometimes I stay awake at night with ideas that I want to put into action, and this is a bizarre opportunity to do them.

Put A Sock In Niche

I did what we all do and simple Googled “how to market yourself”. Inevitably, the first step is “identify a niche” and right there I hit a roadblock.

I have a lot of skills in a lot of different areas. I’m a photographer, a writer, an actress, a customer service wizard, and I love a good spreadsheet. So asking for a niche was like asking what I wanted to be when I grew up, and if I knew that I wouldn’t be in the predicament I’m in right now!

So…niche. Creative Ninja. That’s my niche. Ok. Next.

Praise Pays

The next step was to “seek recognition for your expertise”. This threw me off. What did this mean? Was I supposed to go to every old coworker and ask them for a reference? Could I do that? Would I do that?

But then I realized my Upwork profile has a high rating and satisfied customers. I’ve done both administrative and photographic work. If you google my name you’ll see both writing and photography as both have been published. It’s odd, because I have never “sought recognition” before, but when I stopped to think about it – why not?

P.S. Some of you might be hearing from me.

Keen To Be Seen

Oh dear. This was the big one. I knew this was coming and I just didn’t want to believe it. This is the part I was dreading. The part where I have to be seen.